Origins

          “Hot Breakfast for Winter Days”, a recipe pamphlet created by Carnation Milk, contains recipes that were presumably created by a fictitious character, Mary Blake as stated on the main page. Evidence suggests it was created in the 1945-1950’s time period, however the exact date is unknown. Companies began to use fictitious characters in the food industry in the beginning of the twentieth century. Mary Blake’s prevalence in advertising and media was during this time period, specifically 1924-1940s (Cooke, 2003, p. 192). She also published a cookbook in 1944 (Carnation cookbook), which is advertised through the “Hot Breakfast for Winter Days” pamphlet. There is a coupon in the pamphlet that tells readers to fill out their information and send the coupon to Carnation Company Ltd. to receive a free copy of Mary Blake’s cookbook; thus, indicating the general time of creation. The place of creation is unknown, however the pamphlet states that it was printed in Canada.

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