The Publisher

 The publisher identified is the Photocrom Co Ltd London. The card was produced in Turnbridge Wells, UK. This postcard is part of the Ayr; Burns’ Cottage series. Furthermore, the series includes cards of the exterior of the cottage from different angles, as well as the interior. This specific postcard depicts the interior.

Inside the Cottage as a Museum (no copyright infringement intended)

Another Postcard in the Series

The Physical Postcard

This card is a 'real photograph' card, indicated by the etched title on the postcard stock(Prochaska, 2001, p. 387). The card has a split back, with room for an adress and a message, indicating it's production is after the split back became acceptable(Atkips, 2013). The postcards exact measurements are 6 by 11 cm. The card was made exclusively for tourists who are interested in the life of Robert Burns. Academically inclined people would be a target audience due to the nature of who Mr. Burns was. This postcard would most likely be sold at the museum as a souvenir to comemorate the tourists experience. Although the audience is not explicitly identified, a conclusion is drawn that someone who was interested in Burns life would be interested in collecting this postcard. Many people were interested in Robert Burns life, and due to this the collection of postcards from this site increased(S.C, 1950). Although no message is written on the back, the title gives an indication into what exactly the postcard depicts. One can look at the picture with no context and find no meaning beyond that. The title, “Ayr: Burns’ Cottage,"  gives a contextual story that leads a reader to explore who exactly Burns is, and what he did to make his residence worthy of a postcard. 

The Museum (no copyright infringement intended)

The Use of The Postcard 

The user of this postcard would be part of the new wave of tourists that came to Scotland in the early nineteenth century after the rise of the middle class holiday. The postcard was the way of letting relatives know what a family did during the holidays. Through this postcard a tourist would share the experience of visiting Burns’ Cottage with family at home. Keeping this in mind, the postcard does not have any message on the back, indicating the cards use was for collection purposes and preserved for collection. This postcard is part of a set that is connected in a rudimentary narrative (Prochaska, 2001, 388). The Burns' cottage is the connecting narrative.